Florida Tourism Hall of Fame

Begun in 2001, the Florida Tourism Hall of Fame acknowledges contemporary and historic figures whose vision, creativity and drive have had a positive and significant impact on the development of Florida as a desirable visitor destination. One individual is chosen annually and announced during the Governor's Conference on Tourism in September. The award is presented on behalf of the VISIT FLORIDA Board of Directors. For more information, visit FloridaTourismHallofFame.org or contact Leslie Pearsall at 850-205-3865.

Inducted in 2019:

The 2019 Florida Tourism Hall of Fame inductee is Alan S. Maltz, the Official Fine Art Photographer of Florida and Official Wildlife Photographer of Florida.   Maltz made a crucial decision early in his career to make Florida his life's work.  As a result, he now has nearly four decades of images in his ever-expanding Collection of Florida art.

Through various partnerships and creative projects, Maltz has helped numerous hotels, resorts, convention centers, restaurants and destination marketing organizations throughout the state promote the vibrancy and authentic natural beauty only Florida can offer.  Maltz uses his growing collection of images to showcase the state's most stunning natural assets, which continue to attract millions of nature-loving travelers from across the globe.  From race shirt designs and coffee table books, to the walls of international airports and Florida's congressional offices in Washington, D.C., Maltz tells the story of Florida through breathtaking images.

The Alan S. Maltz Gallery on Duval Street in Old Town Key West is celebrating its 20th Anniversary in 2019.  The doors opened January 1, 1999 and have been evolving ever since.  The location features selected works from Maltz's Fine Art Collection of Florida imagery, presented in a variety of styles and designs.  Printed on a variety of substrates including aluminum, canvas and glass, sizes range from 12" x 18" to 84" x 204" and beyond.  Unique framing options (some one-of-a-kind) are offered, and much of the production is done in-house by his proficient and professional team.  Patrons from around the world have been visiting this space for nearly two decades, and his customer base now exceeds 12,000 followers.

When not sharing time with family or out photographing Florida's natural beauty, Maltz can be found in his Gallery, where inspiration and creativity abound.  His place of refuge, the Gallery is where he works on various projects, creating new works and meeting with clients, old and new.

Guided by his mantra of Gratitude and Appreciation, Maltz adds to his collection almost on a daily basis, finding inspiration at any point along his journey.  If a picture is worth a thousand words, Maltz has spoken volumes about the natural attraction of Florida.

View past inductees at FloridaTourismHallofFame.org