Visitor Study

2025 Florida Visitor Study

Download the complete 2025 Florida Visitor Study


2021 Florida Visitor Study

Download the complete 2021 Florida Visitor Study


2018-19 Florida Visitor Study

Download the complete 2018-19 Florida Visitor Study


2017 Florida Visitor Study

Download the complete 2017 Florida Visitor Study


2016 Florida Visitor Study

Download the complete 2016 Florida Visitor Study


Access to the Florida Visitor Studies is free for Marketing Partners. For more information about VISIT FLORIDA partnership, please contact partner@VISITFLORIDA.org.