News Releases

VISIT FLORIDA: Live from Florida Friday to Help Drive Autumn Visitation

September 18, 2019

Tallahassee, Fla. – Today, VISIT FLORIDA announced a new social media campaign aimed at attracting visitors to Florida communities following the interruption of travel over the Labor Day holiday weekend. The marketing campaign was launched last week and runs through September 20. It features concentrated social media activations, influencer content, live videos across social media platforms, [...]

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Governor Ron DeSantis Announces All-Time Record Six-Month Visitation for Florida

August 15, 2019

Tallahassee, Fla. — Today, Governor Ron DeSantis announced that Florida welcomed 69.7 million travelers from January through June of 2019, the highest number of visitors during any six months in Florida’s history. This record number represents a 5.2 percent increase over the same period in 2018 and includes 62.1 million domestic visitors, 5.3 million overseas [...]

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Governor Ron DeSantis Announces New VISIT FLORIDA Eco and Sustainable Travel Hub

August 05, 2019

Tallahassee, Fla. – Today, in an effort to promote tourism and visitation to the Sunshine State, Governor Ron DeSantis announced the launch of a new VISIT FLORIDA eco-friendly travel hub on The hub features tips and resources for green, sustainable travel throughout the state. Visitors can find information about environmentally friendly attractions, activities, dining, transportation, and lodging – and [...]

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Governor Ron DeSantis Announces Nonstop Air Service Between Tel Aviv and Orlando

July 09, 2019

Orlando, Fla. – Today, Governor Ron DeSantis announced new, nonstop seasonal El Al air service between Tel Aviv and Orlando. The new flights, operating during the months of July and August, will offer a direct link between Israel’s second most populous city and one of Florida’s most popular destinations. “I’m happy to announce this new nonstop [...]

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Governor Ron DeSantis Signs MOU with Israel Supporting Travel and Tourism

May 27, 2019

Tel Aviv, Israel – Today, Governor Ron DeSantis and Israel Minister of Tourism Yariv Gideon Levin signed a Memorandum of Understanding (MOU) to support the research, development and implementation of projects to increase bilateral tourism between Florida and Israel. The MOU was signed during a reception in Tel Aviv with VISIT FLORIDA and Disney, and [...]

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VIDEO: VISIT FLORIDA Drives Visitation Year-Round

April 25, 2019

TALLAHASSEE, Fla. – Businesses and communities from across the state have made it clear that they support the reauthorization and the full funding of VISIT FLORIDA at $76 million. Key Facts: VISIT FLORIDA has more than 13,000 business partners. Florida's tourism industry supports 1.4 million jobs and VISIT FLORIDA's efforts continue to attract record numbers of visitors [...]

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VIDEO: VISIT FLORIDA Supports Northwest Florida’s Recovery from Michael

April 22, 2019

TALLAHASSEE, Fla. – VISIT FLORIDA released the following video today highlighting the organization’s work to help Northwest Florida recover from Hurricane Michael. Key Facts: To date, VISIT FLORIDA has awarded $1.1 million to seven tourism development boards for Hurricane Michael recovery. This is in addition to a nearly $5 million marketing campaign launched following the storm to highlight the Sunshine [...]

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