Title: SVP, Portfolio Sales
Organization: Universal Orlando Resort
Committee Position: Chair of Marketing Council
Frank Belzer is the SVP of Sales Management at Universal Orlando Resort where he oversees all domestic and international sales strategies. His oversight at Universal Orlando Resort includes managing all trade partner relationships, development of unique programs for youth, military and other specialized groups, supervision of the Orlando call center and all in market Universal desks at the hotels and the Universal Parks and Vacations Travel Company.
Prior to joining Universal, Frank was the VP of Corporate Training at Kurlan and Associates and as such developed and trained some progressive and fast growth companies in the technology, biotech and media space. He worked within the Inbound Marketing community and worked as an advisor to Hubspot, the fastest growing company since Salesforce. It was primarily this work that led to his book Sales Shift –how inbound marketing has turned sales upside down making it more difficult and more lucrative at the same time. He has also been a featured speaker at conferences and trade shows around the world speaking at INBOUND 2012 and 2013 in Boston, inbound UK 2012 and 2013 in London, and all three National IMS conferences in 2013.