Industry Services, Small Business and Rural Development Council

The Council's charge is to oversee strategies and policies related to industry communication and engagement, regional and vertical industry development, small business development and rural development.  The Council will make strategy and policy recommendations to the VISIT FLORIDA Board of Directors.

Nerissa Okiye


Martin County Office of Tourism & Marketing

Jay Evans

Main Street DeFuniak Springs

Sonny Flynn

John's Pass Village & Boardwalk

Lorena Garcia

Simon Management Associates II, LLC

John Goodman

Wyndham Orlando Resort International Drive

Sam Haught

Wild Florida Airboats, LLC

Carol Henderson


Stephanie Jones

Cultural Heritage Alliance for Tourism, Inc. (CHAT)

Elizabeth Rizzuto

Xtreme Action Park

Paula Vann

Columbia County TDC

Rebekka Wade

Tallahassee Museum

Greg Willis

Jacksonville International Airport